How ‘feature bloat’ is driving the chip shortage

How ‘feature bloat’ is driving the chip shortage

What if the auto industry’s best solution to the chip shortage was not simply making more chips? Suppose we instead got a handle on what might be called “feature bloat” — the tendency, fueled by sales competition, to slather new cars with as much technology as possible? Surveys show that consumers want — and expect […]

How ‘feature bloat’ is driving the chip shortage

2022-01-10 08:00