Reliance Retail acquires majority stake in D2C brand Clovia for $125 million

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Reliance Retail acquires majority stake in D2C brand Clovia for $125 million

Mukesh Ambani-controlled Reliance Retail said on Sunday evening it is acquiring a majority stake of 89% in direct-to-consumer brand Clovia for $125 million as the largest Indian retail chain looks to expand its footprints in the apparel and innerwear categories. Eight-year-old Clovia, which operates a “bridge-to-premium D2C brand” and sells over 3,500 products across innerwear […]

Reliance Retail acquires majority stake in D2C brand Clovia for $125 million

2022-03-21 08:03

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