Customer-focused, independent, fast: Volkswagen Group realigns structure in China

The Volkswagen Group is fundamentally realigning the management model for its organization in China. This will give the region greater autonomy to further strengthen its leading position in the dynamic automotive market. The central element of the realignment is a regional China Board led by Ralf Brandstätter that will take all major decisions in the region on a cross-brand basis and in close collaboration with the joint venture companies. In addition, the Group will pool the technical resources and capabilities of its brands more closely to significantly accelerate the development pace of innovative technologies and digital services “in China, for China”.

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