More progressive, more digital, more international: New Volkswagen Group corporate design
he Volkswagen Group is modernizing its corporate design, replacing the previous look from 2007. The word mark has been changed from “Volkswagen Aktiengesellschaft” to “Volkswagen Group” to underline the Group’s global orientation and increase the distinctiveness of its appearance in relation to the Volkswagen brand. The word mark, font, colors, design elements and visual language were completely renewed among other things. The new corporate design is being introduced successively, starting in Germany. The international markets will follow next year.
More progressive, more digital, more international: New Volkswagen Group corporate design
2023-09-02 14:03