Expanding the portfolio: BMW Group acquires the ALPINA brand
Pieter Nota: “Top-quality car cachet” +++ Long-term future of ALPINA brand secured +++ Andreas Bovensiepen: “This marks the beginning of a new chapter for ALPINA and BOVENSIEPEN” +++ Existing cooperation agreement expires at end of 2025 +++ New direction at Buchloe site +++
Expanding the portfolio: BMW Group acquires the ALPINA brand
2022-03-11 13:01