Volkswagen celebrates the comeback of “Fire and Ice” with a special model and a song by Purple Disco Machine
Volkswagen is bringing back the music and pop culture of the 1990s with its new all-electric ID.3 GTX FIRE+ICE special model: With spectacular stunts and breathtaking landscape shots, Willy Bogner’s ski film “Fire and Ice” (1986) quickly achieved cult status in the 1980s. The legendary Golf 2 Fire & Ice (1990), inspired by the film, had a lasting impact on the Zeitgeist. The film and the car have retained their cult status to this day. Volkswagen is now continuing this success story in musical form: with “Fire + Ice”, internationally acclaimed DJ Purple Disco Machine reinterprets the film’s iconic theme song and, together with Jake Shears, brings a fresh sound to the nostalgic success story. The protagonists of the action-packed music video are the Golf 2 Fire & Ice and its all-electric successor, the ID.3 GTX FIRE+ICE.
Consumption data:
ID.3 GTX Performance FIRE+ICE 240 kW – combined energy consumption 16.7-14.9 kWh/100 km; combined CO₂ emissions 0 g/km; CO₂ class A. /// ID.3 GTX Performance FIRE+ICE 240 kW – combined energy consumption 16.7-14.9 kWh/100 km; combined CO₂ emissions 0 g/km; CO₂ class A.
2025-09-16 14:02